BENIFIT
I. Generate cash by selling at the time of family needs.
II. Supplements to the family protein intake, and growing demands of egg and meat.
III. Provide additional employments to farmer’s families.
IV. Small scale poultry production won’t require higher investment, farmers can afford the cost of start-up and profitable enterprise.
V. Rural farmers prefer rearing birds with coloured plumage on religious and cultural grounds.
VI. The droppings of the birds increase soil fertility.